Trade Marks | Isolate your brand from the rest of the world
Acis, current as of: 2 July 2020.
In this video our experts, Zachary Pagliano and Thomas Bevitt from Redchip, delve into some recent infringement cases to showcase the distinctiveness needed in registering a trade mark and how a simple search can solve a host of potential problems.
Click the chapters in the video to skip to the content you are keen to see.
Case studies include:
- Zoom vs Zoom – Investment confusion? Who would have thought that there was more than one Zoom?
- Urban Ale vs Urban Pale – The difficulties that can arise when using descriptive terms.
- Kraft vs Bega – Restructuring or moving assets for your client? Beware, you may be inadvertently transferring valuable branding components.
You can download the slides here.